SOFTSWISS invested in Europe’s largest social casino and announced the start of work on a new comprehensive software solution for this area.
The investment portfolio of SOFTSWISS, the largest provider of technical solutions for iGaming projects, was supplemented with a significant stake in the German company Ously Games GmbH, which operates SpinArena, the most actively growing social casino in Europe.
The companies also entered into a partnership agreement aimed at developing a new integrated software solution for social casinos, which will have to comply with the current trends of the iGaming industry.
Social casinos are services that fully reproduce the functionality of online casinos but don’t involve playing for real money. In social casinos, card games, roulette, slot machines, and other gambling activities are solely for entertainment.
Many games in social casinos involve multiplayer mode, which contributes to popularizing such leisure activities. Revenues from online casinos providing social gaming services come not from betting but from the sale of virtual goods and services that diversify and enrich the gaming process and users’ social interaction.
The active development of the social casino sector is also facilitated by the fact that such games don’t require licensing and don’t imply restrictions on advertising. The total audience of the social casino SpinArena, which belongs to Ously Games GmbH, tripled since the beginning of 2023, exceeding 700,000 players. The platform features more than 3,000 games from around 40 providers. The casino’s annual turnover reaches €1 million.
It’s worth noting that the volume of the global social casino market, according to Business Research Insights, could reach €10 billion by 2030. At the same time, the Australian Communications and Media Authority (ACMA) reports that social casinos’ daily audience already has about 85 million users.
The investment in Ously Games GmbH is a strategic investment of SOFTSWISS, which aims to diversify the company’s portfolio and consider the prospects for developing social casinos. Creating a comprehensive platform for social casinos should enrich the company’s ecosystem of iGaming products. Ivan Montik, Founder of SOFTSWISS, announced this in a press release.
The Game Aggregator solution from SOFTSWISS recently integrated the Tournament Tool module, which allows the company’s partners and clients to hold tournaments for live games. The total number of games in the Game Aggregator catalog exceeded 20,000 in March 2024.
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