HAKUHODO KEY3’s Web3 Global Hackathon 2023: Starts Sept 30

The web3 Global Hackathon 2023 will begin on September 30 as announced by Hakuhodo Inc., a leading integrated marketing and innovation organization with its headquarters in Tokyo. It is the second in a series of hackathons organized by HAKUHODO KEY3 in collaboration with Mazda Motor Corporation (Masahiro Moro, Representative Director, President and CEO), based in Hiroshima, and Mitsubishi Estate Co., Ltd.,(Atsushi Nakajima, President & Chief Executive Officer) based in Tokyo. Hakuhodo is actively involved in the web3 market and, in collaboration with Sota Watanabe of the Astar Network, established HAKUHODO KEY3 INC. (Toshinori Shigematsu, CEO), a Tokyo-based firm, in December 2022. This company is committed to creating web3 services with customers while organizing and hosting web3 hackathons.

The next iteration of the internet, known as web3, is expected to depend on decentralized systems like blockchains. To encourage sei-katsu-sha* to use web3 in their everyday lives, HAKUHODO KEY3 organizes and manages web3 hackathons with the goal of creating experiences and services that pique their interest. To that purpose, in collaboration with Mazda and Mitsubishi Estate, HAKUHODO KEY3 will host the web3 Global Hackathon 2023, which will begin on September 30. With prizes given out for every category, the hackathon offers specific development themes that represent the qualities and capabilities of Mazda and Mitsubishi Estate. The top teams will also collaborate with the businesses after the hackathon to implement services in society and will get investment, collaborative development, and growth assistance from the businesses.

Mazda’s theme, “Drive to Earn, Use for Fun,” aims to create the first web3 service in the world that makes driving more enjoyable. More precisely, the goal is to provide entertainment services utilizing web3 technology for both drivers and passengers. The DAO Building in Tokyo is the subject of Mitsubishi Estate. The idea is to employ web3 technology to create a service that enables people to communicate naturally, using the TOKYO TORCH district as the backdrop, in order to assist in transforming the region surrounding Tokyo Station into a cutting-edge web3 city.

The hackathon’s live proceedings will be streamed online with simultaneous interpretation open to engineers and makers from all around the globe.

In order to provide world-class web3 services in Japan with the support of sei-katsu-sha insight and innovation, HAKUHODO KEY3 collaborates with its business partners to create a society where more sei-katsu-sha may interact with web3.

Web3 Global Hackathon 2023 Outline

• Dates: September 30–December 9, 2023
• Place: MY Shokudo Hall & Kitchen, 3rd Fl., TOKYO TORCH Tokiwabashi Tower and online
• Prizes: Totaling more than 11 million yen in Astar.
• Joining Fee: No entry cost (one to four members per team).
• Registration: To register, visit the webpage below.
  https://key3.eventos.tokyo/web/portal/744/event/7845
• The preliminary registration cutoff time is September 30 at 23:59 JST.
• The hackathon is open to engineers working for corporations as well as freelance engineers.
• The hackathon is available to business developers, designers, and marketers in addition to engineers.

Schedule

• Entry period: September 4 until November 24.
• Kickoff event: September 30
• Development period: September 30 – November 24
• Event Mazda in North America: October 28 — Information will be released individually.
• The submission deadline is November 24 at 23:59 JST.
• Teams for the pitch round will be revealed on December 1.
• Pitch event: December 9 — Teams that won prizes will be revealed that day.

Prizes

• Mazda Grand Prize (one project): Astar equivalent of 3 million yen.
• Five projects will receive Mazda Excellence Prizes, each worth one million yen in Astar.
• Mitsubishi Estate Grand Prize (one project): 1 million yen equivalent in Astar.
• Mitsubishi Estate Excellence Prize (one project): 500,000 yen in Astar.
• Astar Grand Prize (one project): Astar equivalent of one million yen.
• Two projects will receive Astar Excellence Prizes for a combined 250,000 yen apiece.
• Biconomy & Astar Prize (one project): 500,000 yen equivalent in Astar.
• Astar Moon Prize (one project): An invitation to the Spark innovation program.
• VeryLongAnimals Prize (one project): 150,000 yen equivalent in Astar.

Principal Partners:

Mitsubishi Estate and Mazda

Technology Partners

Startale Labs Japan, Biconomy, Bunzz, Ginco, Solidity-Jp, Astar Foundation, and UNCHAIN.

Community Partners

AKINDO, bitbank, IVS / IVS Crypto, Moon Creative Lab (Mitsui & Co. Group), Skyland Ventures, TEAMZ, TechFeed, VeryLongAnimals, WebX / CoinPost, and Web3 Foundation.